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Experimentation in product development: How you can maximize the customer experience
Business evolution happens in experimentation sprints: Insights from André Morys, GO Group Digital
Emotional tactics tested: Two e-commerce experiments that show the power of emotional marketing
Website quality assurance: How to make certain your experiments don’t fail before they launch
Moving the needle: Strategic metric setting for your experimentation program
Evangelizing experimentation: A strategy for scaling your organization’s test and learn culture
The 5 pillars of digital transformation strategy at Mark’s: An interview with changemaker, Johnny Russo
6 key insights from the “State of Experimentation Maturity 2018” research report
How to blast through silo mentality to create a culture of experimentation
Case Study: Getting consecutive +15% winning tests for software vendor, Frontline Solvers